Saturday, March 26, 2005
Branding a Church?
Andy Spade on Branding
The visionary designer offers lessons from the world of fashion on how to brand your products -- and how to sell your brands.
1. The bigger you get, the smaller you should act.
Never, ever start thinking like a big company. Otherwise you become corporate, and there's no interest in that.
(To me, this means I need to see more people one on one, not less. I can't remove myself from the daily lives of our people. One of the things that has fanned our flames in the early days is the fresh stories of life-change and the passion of volunteers. When we reduce everything to a policy or a doctrine we've become corporate and lost what attracted people in the first place.)
2. Never believe anything you've done is successful.
Challenge it every second, every day.
(We are able to pull off events like we just did at the Mabel Tainter Theater because we have been willing to scrutinize every ministry for what works and doesn't work. We haven't been afraid to ask, "How can we do this even better?" Every time we do that we create the potential to reach more people more effectively.)
3. Brand consistency is overrated.
The brand doesn't have to look the same, but it has to feel the same. An element of newness and surprise is important for any brand.
(This is where core values come in. We want to offer new things in different ways. Someone stopped on the way out of the service last Sunday and said, "I've learned that I can never assume what's going to happen here on Sundays" -That was a good thing to her! But even though things are new, they still need to come from a common place, a core system of beliefs with the same message being offered-just in a different package. )
4. Brands should have some mystery.
Customers should never understand the whole picture of a brand.
(If we reduce God down to something too manageable and understandable, then we aren't being true to God. I personally am offended by simplistic - sound bite - faith. We have to maintain a mystery about God and church life.)
5. Your people are your product.
They are the vehicle through which everything happens, and they define what you put out.
(From the very beginning, others have been the driving force behind CB. As we grow, my biggest fear is that WE will become the driving force....what is best for us. Not just the insiders, but the leaders. We have to fight this tendency with everything we've got. The unchurched person who doesn't know Christ and the marginally churched person in our seats...THEY are why we do what we do. THEY are the ones we need to be in touch with and design our services and programs for...not us.)
Thursday, March 24, 2005
There's a Crack in Everything
Happy Easter.
Risking Failure
But letting go also means risking failure, at least in the short run. We've had very few meltdowns in our existence. Most, if not every big event we've offered has gone off incredibly well. But that's not reality. There will be meltdowns. There will be failures along the way. And, as much as that is disappointing at the time, it's really a necessary step in the process of transferring responsibility from the few to the many. Every failure exposes the weaknesses in the system that we can't see on paper. We can get mad at the mistakes (and maybe revert back to consolidating decision-making to a few) or we can be proactive and address the issues to make sure they don't happen again.
I believe that God has called Cedarbrook to reach hundreds of people, but that will only happen if leadership and decision-making is released to an ever-increasing circle of individuals. My input and the input of the LEAD Team will always be there to guide our direction, but we can't micro-manage if we want to develop our full potential. And we have to be willing to embrace failure as part of the growth process.
Why do I tell you all this? Because the same is true in life. We can stay "small" spiritually/emotionally by not risking failure - playing it safe - maintaining high control. Or we can "get big" by being willing to embrace failure and learn from it rather than running from it.
Wednesday, March 23, 2005
Growing Pains & Dealing with Loss
For example, there have been a variety of communication breakdowns among ministry leaders over the last month at Cedarbrook. At first I was tempted to just see it as mistakes that people were making. But it's more than that. I think Cedarbrook hit the tipping point in communication. The system that got us this far has finally revealed its weakness. It's insufficient. In other words, it's not the individuals who are at fault as much as the system that we have in place.
My frustration has become a red flag to me if I am alert enough to see it. I have to step back and ask, "Is there a change/transition in process that's causing me to feel this way?" Any change implies a loss. What was is no longer. A simple email or touching base with someone on Sunday doesn't get the same response that it did in the early days of the church. That's a loss. Life is more complex requiring more attention on my part. That too is a loss. I have a choice (as we all do in these moments of transition), I can remain angry/frustrated and hope that current problems merely blow over and get better on their own, or I can address the systemic problems to alleviate future breakdowns. It takes time and effort, but in the long run it's what enables us to grow and reach more people for Christ.
Saturday, March 19, 2005
Overcoming the Pain of Loss
- Fording the River of Grief. This article gives a good overview of grief and how to approach it. http://bgea.com/DMag_Article.asp?ArticleID=527
- God in the Journey of Grief - an interview with Evelyn Husband, wife of the Challenger astronaut who was killed when the spaceship blew up. http://bgea.com/DMag_Article.asp?ArticleID=406
- When the Grief Stricken Get Grief Stuck. This piece helps people learn how to move through the stages of grief. http://www.ctlibrary.com/9844
Easter week is a time to reflect on Jesus' sufferings. It's also a good time to reflect on your personal sufferings and find God's healing.
Sunday, March 13, 2005
Why Bother with Church?
- God doesn't have any "only children". God has a family and he wants us together. We may not like our family at times, but he calls us to love each other and spend time together. Just like reunions bring children together who have parents in common, church brings people together who share a common faith in God.
- The church speaks truth into our lives (hopefully!). When we gather for a worship service or a cup of coffee with other believers, God uses each other to speak truth to each other. Truth keeps us close to God and close to each other. Truth encourages us and frees us to become the person that God called us to be.
- We can impact a community in significant ways when we all come together and pool our time, talent and finances. It's easy to become independent and self-centered. Church keeps our focus on being a blessing to others.
- People are attracted to God and added to the family when we work as a team to honor God with our lives.
There are many more reasons, but these are the ones that keep me coming back! If you think there are better things to do with your time I want to challenge you to join us at Cedarbrook for three months and see if it doesn't change your life. (I'm talking about more than Sunday morning. Get involved with a small group and find a place of service). Give God a chance to show you what he had in mind when he created the idea of church in the first place. My guess is that you'll come to the same conclusion that I have; the church is the hope of the world and I have to be a part of it.
The Problem with Organized Religion
The funny thing is, neither do I! That may seem odd (being a pastor), but I know exactly what he's talking about. Organized religion can do strange things to people! I visited a church recently. It was fine. The music was good. The message was good. The people were nice. But there was phoniness. There was baggage - things in place that weren't necessary ...expectations, assumptions..."If you become a Christian you need to be like us." I know that from their perspective they were just seeking to develop community. They didn't see the baggage. But I did. And it was disappointing because I sat there thinking, "If my brother was here, he'd be so aware of the baggage he wouldn't be able to hear the truth of your words." There are millions of people like my brother who would love to be in church but they feel like attending would actually compromise their values. They want to know God better but they don't want to take on all the "extras" that church seems to require of them. So they keep their distance.
The sad thing is, I'm sure that Cedarbrook has it's own baggage. I just don't see it. But I pray for eyes to see the baggage so we can get rid of it. Our only purpose should be to help people connect with God and then let God connect us with each other. Community and commitment can't be forced by intimidation or obligation. They develop naturally as we find ourselves following Jesus together. Is that too much to expect?
Friday, March 11, 2005
Is Faith for the Small Minded?
I've got two problems with that. First, it's good to be told what to think if you are in the dark about truth. Who wouldn't welcome that? Only the fool ignores truth when offered to him/her. Second, being told what to think doesn't preclude thinking all together. Once you are given the truth, then you can apply the truth in all of your reasoning. Receiving truth doesn't shut down thinking, it should expand it.
Travolta is reacting to what many have observed; that some Christians stop thinking when they believe (or other religious types as well). As much as I disagree with Travolta, I understand what promps his words. Sometimes faith is a cloud that descends on someone. Once that happens, they are worthless. You can guess their response to every question because they have been "programmed" to believe certain things. They simply spit out the "right" answer.
Travolta isn't alone. I recently read Harriette Cole's problem solving column in the St. Paul paper. Two people responded about the close-mindedness of Christians. One said, "I grew up with religion, but when I grew, I began to realize how irrational and unsupportive the whole system of religion is." And another protested, "Athiests believe in a moral society based on scientific truths, not a magical fantasy book that our slave-owning, witch-burning ancestors waved like a flag."
It's easy to discount these criticisms as "anti-God", but I think they are more anti - closemindedness than anything. We can show the world better than this. We don't have to be simplistic. I don't believe Jesus was. Simple answers are easy but God has never made convenience a priority to my knowledge. Some of the world's best thinkers have been strong believers in Jesus Christ. Let's follow their example and bring honor to our faith not ridicule.
Monday, March 07, 2005
The Lure of E-Mail
There's something about mail that is alluring. As a kid, I always loved checking the mailbox. Back then, there wasn't much junk mail. If you got a letter it was usually hand written by someone you knew like grandma or someone. So I always had a sense of expectancy going to the maibox.
I feel that way when I open my yahoo account. I suppose it's because I'm a pastor that makes it exciting. I probably send and receive about 60 emails a day (total). I'm in contact with a lot of people and I'm often hearing good news. God is up to good things in a lot of lives. Other emails come from leaders with questions about their ministry. Sometimes I get emails from people across the country who read an article or sermon that I wrote and they want to thank me. Those are fun!
Knowing that there might be a mailbox with pressing questions or good news makes it hard for me to not check it frequently. It's addicting. I almost "need" to get that continual flow of information to be content. That's a little scary. So I started a new discipline. On Fridays (my new day off), I'm not going to check my email at all for 24 hours. I guess you can say it's a fast. I'm amazed how calming it is for me to stop the information flow. It's like not drinking coffee for a day. You don't get the buzz and your thoughts aren't bouncing around your head as fast as usual.
I share this because maybe you can ask yourself...What is it that I need to have flowing into me to be content? And ...What is it that God might be asking me to fast?
Sermon Out-takes
Last week I was talking about Romans 1 -3. Paul's making the point that we can't judge others because we all have issues. To us, those issues are minor. But to God they probably look fairly similar because he looks behind the behavior to the attitude of the heart. Didn't Jesus say that lust was equal to adultery and anger equal to murder?
I was thinking that if I asked God to send me the sins of my heart, I'd expect him to send me a short e-mail. But God would probably have to put it on a CD to hold all the files. I think that's a good idea of how far off I am when I am quick to overlook my sin and judge others. There's a lot more there than I think there is. How about you?
Thursday, March 03, 2005
Why I Try Not to Use the Word "Sin"
I often use synonyms or descriptive phrases for "sin" when I speak- for a very definite reason - the word "sin" carries all kinds of double meanings and baggage. I purposefully don't use it because I don't want someone assuming I mean "x" when I really mean "y". ( I do the same for other words like "Christian", "saved", sanctified, etc.)
For example, to many unchurched people (many whom attend Cedarbrook), "sin" implys that they are evil and therefore God doesn't like them. Sin is thought of in terms of "big" things like murder or adultery, etc. and not in terms of more hidden issues like greed or anger or envy.
Biblically, "sin" is falling short of God's glory - or perfection. That being true, every thing that I do is sin because I don't do anything perfectly. My understanding of sin is not exclusive (pointing the finger at bad people) but inclusive - meaning that I'm fully aware that we are all in the same boat and therefore need to work together to cling to Jesus for salvation.
If everyone understood sin like I do, I'd always use the word sin. But few do. Using the word "sin" brings more confusion and reinforces bad theology. So I rarely use it unless I've defined the word in context.
One thing very different about Cedarbrook, compared to other churches, is that we tailor everything (as much as possible) to be understood by unchurched, bibilically ignorant people. We don't "dumb things down" intellectually but we do try to use terms that everyone understands and can relate to. For some well churched people, it takes time getting used to this because they are more comfortable with a well established Christian vocabulary. But I'm very committed to speaking in a language that people can understand so they are drawn to God and do not prematurely reject him simply because they misunderstood a term used.
Tuesday, March 01, 2005
The Offense of Grace
Grace is troubling. It's not always what we want it to be. For the "sinner" grace doesn't lower the bar of God's standard. It doesn't let people off the hook or wink at their sin. Jesus still says, "Be holy for I am holy". That's hard for the "sinner" because they are ashamed of their failure and can't find the strength to obey. They hope that grace will simply forgive and forget.
For the "religious" grace is also hard. It's hard to hear that you and the sinner are seen by God as the same - that your works don't earn you any credit. It's hard to hear that the motives of everyone's heart are wicked and deceitful regardless of how we act. They like to think that they are better than "those people". They want to know that grace has been offered to them because they did something special in God's eyes.
Grace doesn't always make us warm and fuzzy. Sometimes it makes us bitter because we thought it was something that it's not.
But seen through the right lense grace forgives the "sinner" and empowers them to change. Grace gives them the second and third chance (and even more) than they really deserve to be given. And grace offers to them the power of God's Spirit to help them to do things that they never thought they were capable of doing. Rather than merely covering their sin, grace strengthens them to conquer sin. And even if they never achieve the ideal, they know that God accepts them based on Jesus' work on the cross, not their work on earth.
And for the religious, grace can melt their hard heart. It can give them insight into the hidden motives that they are too quick to ignore. Grace helps them to see that rather than being a "cut above" the rest that they share most things in common. Suddenly they are able to talk to the broken, the divorced, the abused, the homosexual, etc. because they see that they too are broken. They don't have it all together either and thankfully Jesus accepts them apart from their good works.
Whether you see yourself more as the "sinner" or the "religious" I hope you can push through the offense of grace and allow it to transform you into the person that God made you to be.
Stories of Those Struggling with Homosexuality
- My Path to Lesbianism http://christianitytoday.com/ct/2005/002/36.62.html . This article explains how a woman was led into the gay lifestyle from past hurts and how she was able to walk away.
- Cheated by the Affirming Church http://christianitytoday.com/ct/2004/012/36.50.html . The title tells you how this author feels about a church that chooses to only affirm homosexuals and not help them to change.
- No Easy Victory http://www.christianitytoday.com/ct/2002/003/2.50.html . This piece gives you good insight into the life of someone who struggles with same sex attraction even though he's tried everything he can do change.
Some of these articles also offer links to ministries that help Christians with their same sex attraction.
Monday, February 28, 2005
Speaking Truth or Opinion?
I grew up as a Christian listening to preachers that were convinced that every word they spoke was sent from heaven. Their passion and strong conviction impressed me. I believed everything they said and wanted to be just like them. But as years went by and I grew in my relationship to God I started to question my mentors. Some of the things they said were just plain wrong. I'm sure they thought they were right at the time but now with new information and new experiences under my belt, I could see that they were misguided.
Those experiences have made me cautious in both how I listen and how I speak. It's made me slow to buy everything I hear and temper my desire to proclaim "the truth". Not that I don't believe what I say is true, but I have to understand that I'm fallible. I hear things through my own filters and dysfunction. I do my best to check my thoughts against what other people have said but when it comes right down to it, only God knows the truth.
Now, there are some things that I'm rock solid about - the basics of the faith - Jesus coming and dying for our sins, etc. I'm talking more about how we apply our beliefs to daily life or maybe those debatable passages in scripture or doctrines of the church.
Occassionally someone will come up to me after I speak and say, "You really nailed that!" "That was exactly right!" I don't know how to respond because they may only be saying that they see life through the same filters that I do. Or then again, maybe I did get it exactly right!
My point in all of this is that in both speaking and listening we have to be humble. As much as it feeds our ego, we can't always be confident that we are proclaiming or hearing truth. We need to welcome the Spirit of God into our lives to show us what is true... it may take years for some things to click. Only then will we know if what was proclaimed was true or false.
Thursday, February 24, 2005
Taking Time to Have Fun
My answer has haunted me ever since. I should be able to make time for fun but it seems like there is always one more person to see or another e-mail to return and my sermon can always use more work. So, just this week I made a big decision; I'm taking Mondays off - the whole day. I've always worked "just a few hours" on Monday mornings but one thing leads to another and I inevitably work the whole day. The only true time off I take is Friday mornings to be with Lisa. That's our "date" time together. That means that I'm not taking any personal time and I'm not getting any jobs done around the house. Not good. [Update; after more thought, I've made Monday a work day and I'm taking all of Friday off. If I don't work on Monday I'm buried by Tuesday!]
I don't say this to complain or beg sympathy or impress you with my hard work. I reveal this weakness of mine in case there are others out there doing the same thing. We've got to knock it off! We need to be asking each other the same question asked of me, "What are you doing for fun these days?" And then we have to go have some fun, even if it kills us!
It's taken a few months but I actually did something fun last night. I went skiing for the first time in about 20 years. I almost backed out at the last minute but I forced myself to go. On the first trip down I almost cried. It was so good to do something that I loved but couldn't seem to justify the time or expense. Plus I had a good time getting to know the friend who brought me. Skiing is a very relational time because you spend half the time talking on the chair lift. It was a great affirmation that I was doing the right thing. And I believe it will ultimately add excellence to my work because I will be more balanced in life and refreshed.
So, do me a favor, stop me every now and then and ask me what I'm doing for fun!
Monday, February 21, 2005
Wrestling with Sexuality
- Is there something wrong with me that I have these desires?
- Did something happen to me that I have these desires?
- Was I born with these desires?
- Did I unknowingly choose these desires over time?
- Is there really nothing wrong with me - I'm normal -but other closed minded people are trying to make me feel bad about my desires?
The person that I was speaking with was heterosexual but my guess is that these are the same questions that the homosexual person asks as well. I think these are good questions - normal questions that people should be asking.
Now, expand these questions to include things other than sex - to emotions like anger or fear or depression. Just replace the word "desires" with "emotions". Many people ask these same questions. These are life questions. There is something wrong with us - all of us -and we need to find how to find wholeness in Christ. That's our job as a church community - not to point fingers and judge but to come along side each other and see how we can help provide the answers that will lead to wholeness.
Thursday, February 17, 2005
Hearing God in Community
This last week proved to be a great discussion following my sermon on divorce and remarriage. People's questions, objections and comments all helped me to expand my understanding and consider other Bible verses that applied. I kept adding to the manuscript of my sermon and reposting it on the website because I felt my message would be incomplete without the updates.
As I thought about what happened, I was pleased to see the evolution of God's word to us as a community. I think that's how it works. Too often we like to say "this is what God says - period." But as everyone adds their reaction, insight and life experience, the Word takes shape. It becomes alive and is able to strike deeper into our spirits because it's become more than information. It's a work of God's Spirit in, through and to his people.
Wednesday, February 16, 2005
Holiness & Grace
Our greatest happiness comes when we are walking in sync with God. Jesus called this "abiding". He said "If you abide in Me I will abide in you." Paul called it "walking after the Spirit". When we honor God through our obedience we are ultimately honoring ourselves. We are treating ourselves with the most respect and dignity. It's just one of the many paradoxes of the Kingdom of God. But when we seek to please ourselves we ultimately undermine our happiness because any life with "self" at the center will lead to futility, despair and ultimately destruction.
As I turn the corner on my series "Let's Get Personal" - the issues at hand get very hard. When confronted with what the Bible/Jesus says about money, divorce and sex the call to obedience often requires great sacrifice - a great forsaking of personal agendas. It requires "standing naked" with your sin and weakness and seeing your failures for what they are. It requires owning them- yet receiving God's love/forgiveness and choosing to obey again in spite of your mistakes. This is the essence of worship.
That's why I wanted to "get personal". I wanted people to see that following Jesus isn't about singing cool songs and feeling warm and fuzzy. It means choosing God's way in the face of the screams of both the world and their own desires. It means walking away from the crowd and being willing to stand alone. I hope you are one who is willing to recklessly pursue God no matter what the personal cost.
Tuesday, February 15, 2005
Divorce & Remarriage Revisited
I can't imagine living with the thought that God saw me as an adulterer and there was no recourse. So let me give this a shot.
First of all, let me say that Jesus' words about divorce and remarriage leave little "wiggle room". To NOT be considered an adulterer requires either rejecting his words or observing in scripture how we might be able to resolve being an adulterer. But, unless someone broke covenant with you, you have to own the adultery part.
Now, as bad as that is, who hasn't failed God? And specifically relating to marriage...who hasn't WANTED to break covenant with their spouse? It's admirable that people don't follow through on their desires (and not divorce) but no one is perfect. And like any sin, there is forgiveness, there is reparation and restoration. God always offers us a fresh start but there may be some conditions attached and some consequences that follow.
If you find yourself in this scenario, I recommend a few things. First, admit the adultery. Own it. You can't find forgiveness if you don't admit the guilt. And not just the overall guilt but the specific things you did wrong, the specific character flaws that led you to divorce and remarry in the manner that you did (maybe selfishness, pride, impatience, bitterness, etc.).
Second, ask and receive God's forgiveness. All sin is forgiveable if you are truly sorry and willing to forsake it. This is how you can put the adultery in the past. Next, ask forgiveness of those you hurt; your ex-spouse, your children, your friends, maybe even your current spouse if you realize that you entered into the marriage inappropriately. That doesn't invalidate your current marriage but clearing the air of past wrongs will help the future of your marriage.
Finally, make any amends that are outstanding. You need to bring closure. Leaving issues unresolved only causes personal and relational discord - not only with people but with God. As hard as these things may seem to do, not doing them will only cause you inner turmoil. Doing them will bring you the freedom you have been looking for.
Sixty percent of remarriages end in divorce. That tells me that there is a flaw in the whole divorce/remarriage scenario. Many reasons could be pointed out but I think a very big flaw is that people fail to do what I've outlined here - bringing closure to past wrongs. Marriage is hard enough when things go well. When you bring all kinds of baggage from a previously failed marriage into a new one, it's a wonder any work at all. I welcome your feedback.
Monday, February 14, 2005
Sexuality & Promiscuity
I read an article yesterday called "Losing Your Promiscuity" in preparation for my message this Sunday. It really troubled me. The author was a counselor and wrote about the young people that he sees that have such distorted views of sex. The typical person is actively very young and very often with different partners. He described it as being as intimate a refueling a plane. Then as these same people go into marriage, sex has lost its power. Instead of being the consummation of love at marriage it is merely a well used add on feature.
I couldn't help but grieve for the loss that these young people are experiencing. But the truly sad thing is that they aren't even aware of the loss because they never appreciated what they had in the first place. I'm frustrated already at the thought of having only 30 minutes on Sunday to try to counter such deeply embedded thoughts in our culture.
God's call to sex within marriage isn't prudish. We keep valuable jewels in a bank vault for a reason - only bringing them out at special times for the select few to see. That's what keeps them valuable. When you start showing them on street corners with no security, those same jewels become common and even boring.
We live in a culture that has lost an understanding of intimacy. I pray that we can find it back. Read the full article at http://www.christianitytoday.com/ct/2000/008/1.32.html